5 Steps to Become an Underwear Model

  • Amy Bebbington

Do you regularly look to underwear models and wonder whether you have what it takes to work in the lingerie industry?

Are you considering pursuing your dream but are uncertain if you have what it takes to succeed?

Lingerie modelling involves posing for photoshoots as well as walking the catwalk. Think of brands like Victoria’s Secret who showcases their underwear designs on the runway and via campaign images. Therefore, you have to think about how you present yourself wearing the two piece in front of the camera and a large audience.

Would you like to build up your confidence and learn how to pose? Then register today to be invited to our professional photoshoot.

How to Become an Underwear Model

  1. Ooze confidence
  2. Sculpt the perfect physique at the gym
  3. Get flawless skin
  4. Feel comfortable in underwear
  5. Know how to pose
  6. Drink lots of water
  7. Eat a balanced diet
  8. Practice your poses in front of a camera
  9. Be inspired by other underwear models and take notes
  10. Create a social media account
  11. Apply to trustworthy model agencies
  12. Don’t take rejection to heart
  13. Never give up
  14. Believe in yourself

The niche is a desirable avenue to pursue yet takes a certain character to feel comfortable removing their clothing in front of the camera. Lingerie brands do possess specific expectations from models, which must be met to enjoy a successful career. During the spring/summer months brands will also be promoting their swimwear range. The same points apply.

1. Ooze Confidence

An underwear model is required to have a strong inner confidence to pose semi-naked in a room full of new people. You will obviously need to only wear a bra and knickers or pair of boxers, which to many can feel awkward and uncomfortable. A shy, timid character will not have the self esteem to wear just lingerie exposing their figure. Aspiring underwear models must be self assured about their physique and their ability to succeed without appearing arrogant. Channel your inner confidence for the duration of the shoot even if you feel nervous inside. 


2. Sculpt the Perfect Physique

A slender, slim figure is highly sought after to showcase the lingerie. An ample size chest and pert derriere fills out the underwear to promote the design and fit in a sexy and flattering way. A toned stomach is also desirable especially for male underwear models who are required to build a strong six pack to compliment their toned arms and legs. The niche demands for emerging models to figure out an exercise regime that tones the correct areas to perfection. 

3. Get Flawless Skin

As this type of modelling demands for individuals to showcase a lot of flesh your skin needs to be radiant and glowing. To achieve a flawless complexion it is important to drink a lot of water and eat a nutritious diet. Remember the foods and drinks that you consume do effect your skin and therefore, evaluate what you eat to enhance your complexion. A regular beauty regime will also compliment your skin and present your figure in the best light.


4. Do You Feel Comfortable?

Experience, a figure that you are proud of and glowing skin will enhance your confidence and allow for you to truly feel comfortable in your own skin. It is important to not show your nerves and wear the design with pride and self assurance. Being comfortable wearing very little is a skill that can be mastered with practice and confidence in your talent. If you feel uncomfortable exposing your figure you will not be suited to underwear modelling. 

5. Know How to Pose

An understanding of body awareness is vital as an underwear model as you need to present yourself with a strong posture. Poses that flatter the figure are essential as more skin is revealed so every little ripple is highlighted. Certain poses do accentuate the physique and as a model it is important to recognise this and not twist and move in a way that is unflattering. Practice positioning your body in a way that creates strong, smooth lines to deliver a flawless pose on the day.


The Realities of Underwear Modelling

The life of an underwear model is not as glamorous as it appears on the pages of well known magazines and brand websites. Hopefuls working to make it into the underwear industry have to be prepared, flexible and willing to accept the not so glamorous side. 

Always Pack a Nude G-String

Always remember a small nude g-string. A necessity that should always be packed in a lingerie model’s handbag. If you are the last in line to try on the sample set you will be thankful for the skimpy briefs that you can wear discreetly underneath – and so will the brand. 

Trimmed to Perfection

Body hair needs to be trimmed to perfection. Bikini lines will become a  constant concern. Keeping neat and hair free can cause blemishes and ingrown hairs, which do not look attractive on camera. The make up artist will have to cover the area, which is time consuming and seen as an annoyance. All personal space boundaries will definitely be crossed as the stylist apply make-up to places that you never though would need them. It is a very intrusive job that requires for models to be relaxed in these situations. Make sure that you have a hair removal routine that works for your skin type. 


Breast Size Fluctuates

Breast size changes every six months due to hormones or diet. It could mean that you miss out on a job as your chest has suddenly grown. The brand may want a specific breast size that is different to your statistics. Unfortunately, this is out of your control as mother nature takes over and your breast size fluctuates. Different underwear brands look for various measurements so keep attending castings. 

Keep a Pair of Knickers in Your Bag

In case of an impromptu casting always leave the house with a pair of lace knickers in your bag. Choose a pair that flatters and suits your physique to be within the best chance of securing the role. The modelling industry is very unpredictable with people dropping out or a last minute change to the requirements. Make sure you are prepared for this and flexible!


Time of the Month

For some reason it is a taboo subject that no one likes to discuss yet it is a valid issue for a female model. When having to wear thongs and the designers underwear, models will have no option but to opt for a tampon rather than a pad. It is important to be prepared as your period may sporadically appear. Always keep tampons in your bag for those unpredictable moments. Also, there will most likely be another woman in need that you can help.

Check out Victoria’s Secret Model, Martha Hunt’s video on her experience as a lingerie model.

How to Be a Lingerie Model

  • Possess strong inner confidence to pose in lingerie in front of a room full of people.
  • Build a slender, toned physique by maintaining a regular exercise regime.
  • Eat a nutritious diet and drink a lot of water to create a flawless complexion.
  • Have a great understanding of body awareness to present flattering poses.
  • Feel 100% comfortable exposing your figure by wearing just underwear.
  • Always be prepared by keeping the essentials in your bag or have a separate one packed for last minute bookings.

Do you have more tips to help individuals understand if they have what it takes to be an underwear model? Share your thoughts with us below. 

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Posted by Amy Bebbington

I express my love of fashion through writing, blogging and styling. My creative personality ensures that I produce unique and original work. I am a keen knitter and enthusiatic dancer.