An underwear model is required to showcase the fit and design of lingerie. Established and emerging underwear brands demand an individual to demonstrate how their bra supports and enhances the female form or to visualise the shape a pair of boxers. It is important that the designer can highlight the positive aspects of their underwear and provide a truthful representation of their garments to an inquisitive target audience. Both the consumer and underwear label benefit from the use of a professional female or male model resulting in a number of opportunities for those wishing to succeed in this niche.

Be Confident

Confidence is crucial to survive in this division of the industry as exposing your figure is a must. Possessing pride in your body shape is essential in presenting yourself at shoots or fashion shows as a strong, assured individual will outshine timid and insecure models. A confident persona will emerge with experience and a toned physique.

Those who endeavour to take care of their skin and figure through a healthy diet, regular exercise routine and carefully planned beauty regime will naturally feel confident about their figure. Nutritious meals and drinking plenty of water will enhance your skin, which will appear radiant and flawless. To compliment your balanced diet use a recommended moisturiser, toner and cleanser to keep your skin smooth and flawless.

Take Care of Your Physique

Seek advice on training that tones your physique to create a slender and lean figure. Ensure you share your goals with your trainer as it is important to form an enhanced version of yourself rather than a muscular physique suitable for fitness modelling (unless this is your desired niche).

Underwear campaigns and products shots may require close up, intimate angles of your figure therefore, the importance of possessing confidence through a toned physique is vital. A friendly personality will create a relaxed atmosphere, which will allow for you to feel at ease and comfortable at all times. Practice, determination and a healthy diet are key to ensuring success in underwear modelling.

A fitness model is a great fit for modelling ladies and men’s underwear as their physique is well suited to posing in a bikini, thong, g-string or knickers. With a bodybuilder type figure, a young man or woman will snap up the chance to show it off.

Know How to Pose

The ability to present your toned figure in a variety of strong poses at a photoshoot is vital to the success of female and male underwear models. A perfected posture and experience posing in a way that showcases your physique is highly desirable. Practice in front of a mirror or with friends. This will allow yourself to become aware of your form and how certain positions create smooth lines. It is essential that you showcase both your figure and underwear positively. An awkward pose can result in unwanted rippling or stretching of the skin no matter your shape or size.

Many photographers and designers may guide you with directions. They will show you where to place your arms or the angle of your head. It is important to be able to take direction well and capture the winning shot effortlessly. Experience and practice will ensure that your posing technique will naturally develop.

Plus Size Lingerie Models

A variety of sizes are on demand for underwear modelling with larger busts and plus-size models required. Lingerie labels who specialise in designing underwear for heavier chested ladies will seek female models with a curvaceous silhouette. Voluptuous women constantly seek bras that combine support with innovative design, which designers are very much aware of. Introducing larger sizes with a contemporary twist will create opportunities for models who possess a larger bust.

Famous Faces Model Underwear

Fashion models who walk the runway at catwalk shows in New York for example, front an underwear or swimwear campaign. The niche is not exclusive to lingerie models. Their status in the industry is a huge boost for brands. Many post to their large following on social media gaining awareness. Victoria’s Secret is a big deal if you are asked to model in the show. Also, many famous faces have been snapped in Calvin Klein underwear.